Volkswagen has a fresh lineup with a facelifted Golf, Jetta, and Taos. If that wasn’t enough new blood, the company launched a redesigned Tiguan not long ago.
While you’d expect these models to help boost sales, this couldn’t be further from the truth. Quite the opposite as the only vehicles that posted gains last year were fully electric.
This is a tad surprising, but consumers rushed to take advantage of the expiring tax credit. This resulted in a significant boost in the third quarter as ID.4 sales skyrocketed 176% to 12,470 units.
Now, with the tax credit gone, sales of the electric crossover plunged 61.6% to a mere 248 vehicles. That’s a massive swing of 12,222 units in just six months.
While sales have fallen off a cliff, the ID.4 finished the year up 31.4%. However, that pales in comparison to the ID. Buzz, which jumped 428.4%. That being said, Volkswagen only moved 6,140 electric vans and has already announced the EV is skipping the 2026 model year.
The picture gets pretty bleak from there as every other vehicles saw sales decline last year. The Jetta was off by 24.4%, while the Golf GTI and R dropped by up to 34.7%.
Even the brand’s crossovers struggled as the Atlas and Atlas Coupe only generated a combined 102,608 sales. The Taos was down 13.6%, while the Tiguan dropped 16.7% as some buyers likely held off for the redesigned model.
For the year, Volkswagen sold 329,813 vehicles in the United States. That’s down 13% and it means the brand was outsold by Mazda (410,346).
Source- Car Scoops
